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LU’U DAN Brand Invitation
 
Art Directed by Seokheon Kim
Graphic by Seokheon Kim
1. LU’U DAN X ESP 2024 Shanghai Pop-Up Invitation
2–3. LU’U DAN SS24 PFW Event “Pool Night” 
4-6 LU’U DAN Paris showroom Invitation Brand Design
Print

SSENSE / 
LU’U DAN2024
2025
2026
LU’U DAN Wheatpasting Poster Campaign

Art Directed by Seokheon KimGraphic by Seokheon Kim Brand Design
Print
SSENSE / 
LU’U DAN2024
2025
LU’U DAN FW25 Collection Training Pamphlet

Art Directed by Seokheon Kim
Graphic by Seokheon Kim
Brand Design
Print
SSENSE / 
LU’U DAN2025
LU’U DAN BRAND EVENT PROP DESIGN

Art Directed by Seokheon Kim
Graphic by Seokheon KimCreative Directed by Hung La
Menu, Name Card, Mahjong Card Brand Design
Print SSENSE / 
LU’U DAN2025
LU’U DAN BRAND EVENT GAME DESIGN

Art Directed by Seokheon Kim
Graphic by Seokheon Kim
Brand Money Design Print SSENSE / 
LU’U DAN2023
2024
2025